# BRANDBRIEF™

> BRANDBRIEF™ is a platform for brand designers that provides realistic, client-style design briefs — each paired with a full Art Director's Analysis — so designers can practice, build a portfolio, and get discovered by real clients. Active since 2022, headquartered in Vienna, Austria, used by designers in 50+ countries.

Every Pro Design Brief is written in the voice of a real client — unpolished and specific, not a generic prompt — and comes with a full Art Director's Analysis covering competitive landscape, buyer psychology, visual direction, and the one decision that makes a project go wrong. This is what differentiates BRANDBRIEF™ from generic fictional-brief generators: the realism of the brief plus the strategic analysis layered on top.

Three ways designers use the platform:
- Pro Design Briefs: paid, industry-specific brief packs (single brief, subscription, or lifetime access)
- Weekly Brief Challenge: a free brief posted every Monday on Instagram, judged by the community
- Sponsored Briefs: real clients post real projects with real budgets; designers submit work and the client selects a winner

## Product

- [Explore all Design Briefs](https://www.brandbrief.io/realistic-design-briefs): Full catalog of Pro Design Briefs across all industries.
- [Free Brief Generator](https://www.brandbrief.io/design-brief-generator): Free tool that generates fictional client briefs to practice with, no sign-up required.
- [Pricing](https://www.brandbrief.io/pricing): Individual briefs from €7.50, monthly and 6-month All Briefs Access subscriptions, and a Lifetime Access plan.
- [FAQ](https://www.brandbrief.io/faq): How the Weekly Brief Challenge, Sponsored Briefs, and Pro Design Briefs work, and who BRANDBRIEF™ is for.
- [About](https://www.brandbrief.io/about): Background on BRANDBRIEF™ — founded 2022, based in Vienna, Austria.

## Industries

- [Food & Beverage](https://www.brandbrief.io/industries/food-beverage): Design briefs for food and beverage brands.
- [Beauty & Cosmetics](https://www.brandbrief.io/industries/beauty-cosmetics): Design briefs for skincare, cosmetics, and fragrance brands.
- [Craft & Making](https://www.brandbrief.io/industries/craft-making): Design briefs for makers, independent craftspeople, and small-batch producers.
- [Hotel & Hospitality](https://www.brandbrief.io/industries/hotel-hospitality): Design briefs for boutique hotels, guesthouses, and hospitality concepts.
- [Restaurant & Café](https://www.brandbrief.io/industries/restaurant-cafe): Design briefs for restaurants, tasting concepts, and neighbourhood cafés.
- [Health & Wellness](https://www.brandbrief.io/industries/health-wellness): Design briefs for fitness, supplement, and wellness brands.

## Blog

- [What Is a Design Brief? Definition, Purpose & Key Elements](https://www.brandbrief.io/blog/what-is-a-design-brief-definition-purpose-key-elements): Definition, purpose, and the core elements every design brief should include.
- [Branding Brief vs. Design Brief: What's the Difference?](https://www.brandbrief.io/blog/branding-brief-vs-design-brief-whats-the-difference): How a branding brief differs from a general design brief.
- [Design Briefs for Your Portfolio: Where to Find Real Ones](https://www.brandbrief.io/blog/design-briefs-for-your-portfolio-where-to-find-real-ones): Where designers can find realistic briefs to build portfolio-ready work.

## Optional

- [Terms of Service](https://www.brandbrief.io/terms-of-service)
- [Privacy Policy](https://www.brandbrief.io/privacy-policy)
- [Cookie Policy](https://www.brandbrief.io/cookie-policy)
- [Collaboration Agreement](https://www.brandbrief.io/collaboration-agreement)
- [License Agreement](https://www.brandbrief.io/license-agreement)
- [Community Guidelines](https://www.brandbrief.io/community-guidelines-user-content-policy)